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Profit Maximization: A New Playbook for High-Low Supermarkets

Updated: Dec 4, 2024


For over a decade, High-Low Supermarkets have relied on an outdated pricing model. While the theory behind high-low pricing still makes sense, razor-thin margins are the cold reality. The average high-low priced grocer barely scrapes by with a 1-2% profit, and too many struggle to stay afloat.

The problem? Most grocers only see their actual margins weeks after the fact, despite weekly fluctuations of 1-5%. This forces them into overly cautious pricing, resulting in uncompetitive prices on high and low-margin items. No wonder 1% of independent grocery shoppers jump ship to cheaper options like Walmart, Target, and Aldi every year.

That's where Puzl comes in.


Puzl's AI: Your Secret Weapon for Profitability


High/Low Supermarkets

Puzl's AI empowers grocers to see their fully blended gross margins up to 12 weeks in advance. With this foresight, Puzl equips you with the tools to maximize profitability while aggressively offering competitive prices.

Here's how the visibility that Puzl’s AI provides can revolutionize your supermarket:


  1. Hit Your Margin Targets Every Week: Puzl's forward visibility lets your merchandising and pricing teams spot and fix issues before they impact your bottom line.

  2. Transform Your Price Image: Within 12-14 weeks, Puzl helps you get hyper-aggressive with key item pricing without sacrificing overall margins. You'll see how each item's cost and price impacts your overall margin target, allowing you to make smarter decisions.

  3. Boost Net Profitability: Puzl drives foot traffic by consistently offering compelling loss leaders, significantly boosting profits—we're talking a 100-150 basis point (1-1.5%) increase.

  4. Supercharge Your Cash Flow: Top-performing independent supermarkets usually carry 35-45 days of stock on hand. Puzl's incredibly accurate volume predictions (up to 99.6%) enable you to order more efficiently, particularly with hard-to-estimate promotional items. Some Puzl stores have even seen their stock levels drop to 15 days of stock on hand, improving their cash flow by over 40%.


Profit Maximization: A Game-Changer for Independent Grocers

At Puzl, we call our approach Profit Maximization. It's a fully AI-driven methodology that gives small grocers the same powerful tools that Walmart uses but in a much simpler, more intuitive way.

Unlike old-school pricing optimization tools, which focus on gradually raising margins, Puzl's Profit Maximization approach helps you achieve competitive margins as aggressively as possible.

The results are undeniable. Our innovative approach to pricing and promotions gives our customers the confidence and certainty they need to make bold pricing decisions. In a time when many independent grocers are barely hanging on, our users are expanding and even building new stores.


Ready to Thrive?

Don't settle for just getting by. Book a demo with Puzl today and discover how our AI-based Profit Maximization can dramatically improve your profitability, competitiveness, and cash flow.


About Puzl

Puzl is an AI-based gross margin manager helping independent grocers. C-stores understand their fully blended gross margins up to 12 weeks in advance and provide a toolkit to help them profit from this visibility. For more information, contact us at info@puzl.ai





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